Margiela - Replica

Maison Margiela, the renowned haute couture house, is also celebrated for its expertise in perfumery. Collaborating with some of the world’s greatest perfumers, one collection in particular stands out: Replica. Inspired by the eponymous fashion line created by the brand’s founder, this fragrance range aims to revive childhood memories. Each scent evokes images, sensations, and emotions deeply embedded in our subconscious.

The bottle itself appears as though it came straight from an old apothecary shelf, featuring on its front the same fabric label used on garments from the REPLICA couture collection. The teams at Reepost handled the entire post-production of these films, which were produced for the Chinese market.

  • Color Grading
  • VFX 2D
CLIENT Maison Margiela
PRODUCTION Storm
POST PRODUCTION Reepost
COLORIST Lydia LOpez
2D ARTIST Benoit Messager