The renowned Korean brand presents a new advertising campaign showcasing the impressive performance of its latest batteries, capable of lasting more than 48 hours without recharging. To demonstrate this, comedian Stéphane Bak embarks on an extraordinary journey to the other side of the world. The concept is simple: leave Paris with a smartphone and no charger, then travel all the way to Africa to take a selfie with lions. A bold challenge indeed, but one that is successfully brought to life through stunning visuals and captivating storytelling.

The entire post-production process was carried out at Reepost's facilities in Paris, where our teams helped bring the project to completion with a polished and impactful final result.